Monkey Shoulder Launches Old Fashioned Month in Nairobi with a Citywide Cocktail Experience
Monkey Shoulder, the premium Scotch whisky made for mixing, has officially launched Old Fashioned Month in Nairobi, a month-long cocktail experience inviting consumers to rediscover one of the world’s most iconic cocktails.
Rolling out this April, the campaign comes to life across over 25 of Nairobi’s leading bars and restaurants, bringing together curated cocktail experiences, bold flavours, and a vibrant social atmosphere. The initiative celebrates the city’s growing cocktail culture while making whisky more accessible and enjoyable for a new generation of consumers.
At the heart of the experience is the Old Fashioned, reimagined with Monkey Shoulder’s smooth and versatile blended malt Scotch whisky. Crafted from a blend of three Speyside single malts and matured in ex-bourbon casks, it delivers rich malt notes, subtle vanilla sweetness, and a gentle spice , making it an ideal base for a balanced and flavourful cocktail.
Throughout the month, participating venues will feature a dedicated Old Fashioned menu built around two signature serves: the Monkey Shoulder Old Fashioned Perfect Serve, a refined take on the classic, and a Bartender’s Old Fashioned Twist, where individual bartenders bring their creativity to life through unique interpretations of the cocktail.
Consumers can expect immersive in-bar experiences designed to encourage exploration, discovery, and social connection ; whether trying the cocktail for the first time or rediscovering it in a new way.
“Old Fashioned Month is about bringing people together and making whisky more enjoyable and accessible. Whether you’re discovering the cocktail for the first time or coming back to a favourite, we want consumers to experience it in a way that feels fresh, social, and exciting.”— Joe Petch, Global Brand Ambassador
Participating outlets include Hero, Jiko, Troy Mediterranean, Mezze on The Deck, Karen Country Club, Geco, Chronos, Kwetu by Hilton Carnivore, Kengeles, Fifteen Rooftop, Muthaiga Golf Club, Parklands Sports Club, Ciel, Alloy, Brew Bistro, The Roof (Ibis Styles), 254 Beer District, Fahrenheit Lounge, Bambino, Inca (Social House), Ate, and About Thyme, among others.
By anchoring the campaign within Nairobi’s dynamic hospitality scene, Monkey Shoulder continues to champion a modern whisky culture that is premium, social, and inclusive, positioning itself as the go-to whisky for a new generation of cocktail lovers.
ABOUT MONKEY SHOULDER
Monkey Shoulder embraces the growing premium plus whisky segment by delivering a 100% malt whisky that’s made for mixing, enabling new entrants to trade up from blended Scotch whisky. Premiumisation is a growing global trend with Monkey Shoulder perfectly placed with “premium-and-above” price bands forecast to grow by 5.2%CAGR (2022-27) according to IWSR. A quality blend of small batch, single malt whisky from Speyside’s finest, Monkey Shoulder brings forth smooth, balanced tasting notes of honey, orange, and vanilla. Originally crafted to create the perfect Old Fashioned, its aroma and palate make Monkey Shoulder perfect for mixing. Rich, vibrant, and not overly fruity, this blended whisky can elevate any cocktail. It is matured in first-fill ex-Bourbon casks and blended in small batches for up to 6 months, then married to achieve a smoother, richer taste before bottling.
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